PRIVACY POLICY
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from this platform.
PERSONAL INFORMATION COLLECTED
When you visit the Site, certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device are collected. Additionally, as you browse the site, information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the site is collected. This automatically-collected information is referred to as “Device Information”.
Device Information is collected using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through this platform, this platform collects certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. This information is referred to as “Order Information”.
“Personal Information” in this Privacy Policy refers to Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
This platform uses the Order Information that is collected generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, this Order Information is used to:
- Communicate with you
- Screen orders for potential risk or fraud
- When in line with the preferences you have shared with this platform, provide you with information or advertising relating to products or services distributed by this platform.
This platform uses the Device Information that is collected to help screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize this site (for example, by generating analytics about how customers browse and interact with the site, and to assess the success of marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
This platform shares your Personal Information with third parties to help use your Personal Information, as described above. For example, this platform uses a third party to power this online store. This platform also uses Google Analytics to help understand how customers use this site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, this platform may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information that is received, or to otherwise protect the rights of this platform.
BEHAVIOURAL ADVERTISING
As described above, this platform uses your Personal Information to provide you with targeted advertisements or marketing communications that are believe to be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that this platform does not alter this site’s data collection and use practices when a Do Not Track signal is displayed from your browser.
YOUR RIGHTS
You have the right to access personal information that is held about you and to ask that your personal information be corrected, updated, or deleted.
Additionally, if you are a European resident, please note that this platform is processing your information in order to fulfill contracts that it may have with you (for example if you make an order through this site), or otherwise to pursue the legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, this platform will maintain your Order Information for its records unless and until you ask for this platform to delete this information.
CHANGES
This platform may update this privacy policy from time to time in order to reflect, for example, changes to practices or for other operational, legal or regulatory reasons.
MINORS
This site is not intended for individuals under the age of 10.